The new technologies employed by e-tailers are starting to have very real impact on anyone who buys anything at all. It’s worth understanding in some detail, and it’s particularly important to have a sense of the scope of and the important role that a variety of data plays in creating the kinds of experiences that retail customers have grown to expect.
Award-winning digital advertising agency R/GA has done some pioneering work to help its clients add a digital layer to their businesses. We were lucky enough to have a conversation with Nick Katsivelos, R/GA's vice president and director of technology and strategy, during our I ♥ APIs 2013 conference.
Elastic Path, a Vancouver, B.C.-based ecommerce solutions company, provides over 200 enterprises around the globe with API-centric ecommerce technology and best practices. We spoke with Elastic Path chief technology officer Sal Visca at I ♥ APIs 2013 to discuss how APIs have enabled his company to manage the customer experience and “push innovation to the edge."
Tradier describes itself as a financial service cloud provider whose solutions include a set of fully hosted APIs, modules, and out-of-the-box tools used by platform providers, banks, and investors. The company’s CEO and co-founder Dan Raju, sat down with us during I ♥ APIs 2013 to discuss how APIs are helping Tradier offer “trading experiences like they were never done before.”
We sat down with Mike Redding, senior managing director at Accenture Technology Labs, during I ♥ APIs 2013 to discuss how and why businesses should “platformize,” and take other important steps toward digital transformation. Becoming a platform entails “thinking about how you get others to create on your behalf,” Redding says.
“For us, digital transformation is a necessity, just given the way our business has changed,” says AT&T's Abhi Ingle.
It’s a succinct way of describing the challenges and the opportunities facing the telecommunications industry. During I ♥ APIs 2013, we were lucky enough to have a conversation about this with Ingle, who also discusses how APIs are a critical part of how this giant company “speeds things up.”
We had the pleasure of sitting down with Nick Pudar, the director of General Motors' developer ecosystem, during I ♥ APIs 2013 to discuss how the digital, connected world is transforming the auto industry. We've just published the video of our conversation.