mBlox helps brands, agencies and developers engage customers on mobile devices anytime and nearly anywhere. Its network of 800 mobile operators around the world enables businesses to engage five billion consumers. mBlox makes it easy to use interactive text message campaigns, push notifications and geo-location in order to drive revenue, lifetime value and ROI.
Puneet Goel, mBlox senior product manager, explained to Apigee how APIs have played a critical role in enabling mBlox’s new online marketing channel for engaging a new market of customers and developers.
Infogroup Targeting Solutions is the leading provider of analytically driven consumer and business data and database marketing solutions for increasing sales and customer loyalty. While the company had been using SOAP-based APIs internally for many years, they recently introduced their first open API built as a RESTful Web service.
Brandi Johansen, director of product management at Infogroup, has been behind Infogroup's API project and their new developer portal. She articulates how and why Infogroup adopted a new API strategy.
Walgreens is the largest drugstore chain in the United States, operating more than 7,900 drugstores across the country. Each day, Walgreens provides nearly 6 million customers with convenient, multichannel access to consumer goods and services and trusted, cost-effective pharmacy, health and wellness services and advice. In July, 2012, Walgreens built on its tradition of technology innovation with the introduction of its first open API, QuickPrints.
We spoke to Joe Rago, senior product manager for Walgreens Mobile, about Walgreens' foray into open APIs with QuickPrints and their vision to "put an API around our stores."
XO Group Inc., formerly The Knot Inc., is a lifestage media and technology company dedicated to providing information, products, and services to couples planning their weddings and future lives together. Trading on the NYSE under "XOXO", the XO Group's flagship brand is The Knot, the Internet’s most-trafficked one-stop wedding planning solution. Other brands include: The Nest, The Bump, WeddingChannel, and GiftRegistry360.com.
Jason Sirota, XO Group’s chief architect spoke with Apigee about how XO Group is using APIs to simplify the architecture and integration of their internal systems as well as expand reach to their trusted partners.
Digital River, Inc. builds and manages online businesses for software and game publishers, consumer electronics manufacturers, distributors, online retailers and affiliates. With $10 billion in annual sales, Digital River runs e-stores for a wide range of clients including industry heavyweights such as Microsoft, EA, Adobe and Canon.
We spoke to Eric Roubal, Digital River's director of development, about how Digital River is extending and modernizing its 10-year-old API platform to more easily connect with partners, spur outside innovation, and create a more structured and secure internal development environment.
Bechtel is the world’s premier choice for engineering, construction, and project management. Their diverse portfolio encompasses energy, transportation, communications, mining, oil and gas and government services. Bechtel currently has projects in dozens of locations worldwide from Alaska to Australia, bringing an unmatched combination of knowledge, skill, experience and customer commitment to every job.
Christian Reilly, Manager of Demand Management at Bechtel, discusses how Bechtel, through their innovative approach to deconstructing traditional applications, has enabled their “making information valuable” strategy become a key part of their Information Technology offerings.
For more than 28 years, Dell has empowered countries, communities, customers and people everywhere to use technology to realize their dreams. Customers trust Dell to deliver technology solutions that help them do and achieve more, whether they're at home, work, school or anywhere in their world. Mohamed Ayadi, Director - Online Product Engineering at Dell, spoke with Apigee about Dell's API ecosystem that supports its internal development teams, partners and retailers.