Successful digital transformation enables an enterprise to drive revenue, increase customer satisfaction, and win competitive advantage through new digital channels and experiences. To get there, chief digital officers must be able to juggle priorities and manage investments, starting deep within an enterprise’s processes and tools and extending out to the cutting edge of consumer experience. In this webcast, Bryan Kirschner and Kumar Srivastava discussed these six key KPIs and how to assemble them into a highly effective dashboard.
Although APIs and SOA share similarities, they are designed for very different use cases. In this webcast, Ed Anuff and Dilshad Simons discussed the fundamental differences between API and SOA Governance, how API consumption is different from service exposure, and how a good design pattern at the SOA tier is an anti-pattern at the API tier & vice versa. Discover the advantages of building separate API and services tiers in order to power interactions across all of your digital channels.
Today's enterprise strives to deliver exceptional customer experience, business process efficiency, and customer profitability. Given an enterprise's existing set of products, how do you define a portfolio of digital products to drive innovation and deliver real business results? In this webcast, Dan Tortorici and Jeremy Anticouni discuss digital product portfolios.
As enterprises build and grow their mobile value chain with app, data and API technologies, digital assets become not only a competitive advantage, but also a source of revenue. In this recent webcast, Anita Paul and Bryan Kirschner discuss the opportunities for value creation presented by APIs and data. They shared monetization models that apply to any industry, and explain how Apigee Monetization Services can help you deliver on the right business model for your digital assets.
The digital economy is driving a sea change in the traditional ways that enterprises interact with partners and customers. In this webcast, Dan Tortorici and Michael Leppitsch talked about how to move beyond tactics like tweaking SEO and hacking a mobile app and design a digital strategy for successful digital transformation.
Walgreens made headlines in 2012 by releasing APIs for mobile developers to enable photo printing from smartphones and then quickly followed up with an API for prescription drugs. But what's a traditional business like Walgreens doing with an API? Far beyond increased relevance in an Instagram age, the Walgreens story is one of transformation of an entire business model. In this recent webcast, Joe Rago and Nicholas Eby of Walgreens along with Brian Mulloy of Apigee discussed Walgreens' journey through the digital transformation of a century old brick-and-mortar enterprise.
So you extend your data and services as APIs to power features like social, personalization, analytics, more. But it's not just about having an API! In this recent webcast, Ed Anuff and Marsh Gardner discussed the latest thinking around building mobile apps against APIs. They covered how it's different for app developers and for API developers, how to craft APIs that are intuitive and optimized for building cutting-edge mobile apps, and much more.